Cassady Schiller celebrated 30 years in 2020, a long-standing institution with the foresight to see its trusted brand needed a facelift but like many, continued to press pause while other work took precedence. But when the realities of 2020 set-in, like everything else, priorities changed…The notion of, “we should do this” turned into “we have to do this, now” – a digital focus was no longer in the passenger seat.
Making big changes, quickly and virtually is no small task but proven doable at a high level, when you partner with a team like Ellie Brands. On all levels, their collaboration and execution exceeded our expectations. Together, we created a new brand and website that is inspiring and revitalizing our people and clients. Coming off of all the challenges of 2020, this rebrands’ impact goes well beyond the increased traffic. Our trusted brand means something bigger; represents our collective efforts, values, culture, people – keeps us ahead of the curve.
Jennifer Frost
